Privacy Policy — Neon Blocks
Last updated: 29 October 2026
This policy explains what information the Neon Blocks mobile game ("the app", "we") collects, why, and the choices you have. The app is intended for users aged 13 and over and is not directed at children.
1. Summary
- You can play without creating an account. We never ask for your name, email or phone number.
- The app shows ads through Google AdMob, which uses your device's advertising ID.
- We use Google Firebase to save your progress, run leaderboards and find crashes.
- You can delete all of your data at any time (see section 7).
2. Information we collect
| Data | Why | Who processes it |
|---|---|---|
| Advertising ID (device identifier) | Showing and measuring ads, frequency capping, fraud prevention; personalised ads only if you consent | Google AdMob |
| Anonymous user ID (created automatically) | Saving your progress in the cloud and attaching your leaderboard scores | Firebase Authentication, Cloud Firestore |
| Game progress (scores, levels, coins, settings) | Restoring your game and cross-device sync | Cloud Firestore |
| Nickname and country flag you choose (country is guessed from your language settings) | Shown on public leaderboards | Cloud Firestore |
| Google account ID (only if you choose "Save progress with Google") | Restoring progress on another device | Firebase Authentication |
| App interactions (e.g. level started, ad watched), device model, OS version | Analytics to improve the game | Google Analytics for Firebase |
| Crash logs and diagnostics | Fixing bugs | Firebase Crashlytics |
| IP address (coarse location is derived by Google for ads and analytics) | Delivering ads and content; fraud prevention | Google AdMob, Firebase |
We do not collect precise location, contacts, photos, files, messages or payment information.
3. Advertising and consent
Ads are provided by Google AdMob. In the European Economic Area, the UK, Switzerland and US states with privacy laws, the app shows Google's consent message (Google User Messaging Platform) before any ad is requested. You can change your choice at any time in Settings → Privacy options (ads). If you do not consent, you will see non-personalised ads.
You can also reset or delete your advertising ID in your phone's settings (Settings → Google → Ads). Google's use of data is described at How Google uses information from sites or apps that use our services.
Rewarded ads are always optional. We may in the future use additional ad networks through AdMob mediation (e.g. AppLovin, Meta Audience Network, Unity Ads, Liftoff); they receive the same categories of data and are listed in Google's ad technology providers.
4. Sharing
We do not sell your personal information. Data is shared only with the service providers above (Google LLC), who process it on our behalf and under their own privacy policies: Google Privacy Policy, Firebase privacy. Your nickname, country flag and scores are visible to other players on leaderboards.
5. Security and storage
All data is sent encrypted (HTTPS/TLS). Cloud data is stored on Google Cloud servers. Your progress is also stored on your device. Weekly and daily leaderboard entries are deleted automatically after 30 days.
6. Retention
We keep your cloud profile until you delete it or until it has been inactive for 24 months. Analytics data is kept for 14 months. Crash reports are kept for 90 days.
7. Your rights and data deletion
You can delete all of your data directly in the app: Settings → Delete my data. This removes your profile, progress and leaderboard entries from our servers and from your device. You can also request deletion, access or correction by email — see how to delete your data. Depending on where you live (e.g. GDPR, UK GDPR, CCPA/CPRA) you may have additional rights, including to object to processing and to complain to your data-protection authority.
8. Children
The app is not directed at children under 13 and we do not knowingly collect their data. If you believe a child has provided us data, contact us and we will delete it.
9. Changes
We will update this page if our practices change and update the date at the top.
10. Contact
Email: toniabouabsi000@gmail.com